It's that time of year... March Madness is in the books, High School hoops is wrapped up in most parts of the country, the NBA playoffs are around the corner... and for us at POINT 3, the focus turns now full-force the grassroots basketball circuit.
As many of you may already know, we invest a lot of time, money, and effort in our initiative to support grassroots hoops, specifically by working with independent tournament operators around the country. We call it our #DRYVTour.
Now we're super excited to announce our newest partnership, with one of the industry leaders and one of the best-known brands in the game: The Hoop Group.
The Hoop Group is a comprehensive basketball company dedicated to fulfilling dreams by providing student athletes, parents and coaches the best instruction, competition and exposure. It's one of the largest basketball instruction organizations in the world that encompasses over 30,000 student athletes and 3,000 high school, collegiate and youth league coaches.
As part of our new partnership with the Hoop Group, we will provide apparel for all of Hoop Group’s camps, clinics, showcases and teams during the 2017 calendar year and be on-site promoting its industry-leading basketball gear.